The hologram was created using Autodesk Maya to model and animate 1280 frames which are then embedded in a diffraction grating within a small thickness of holographic film using red, green, and blue pulsed-lasers.
Red in Tooth and Claw references life and death through several typical themes: an opening door, a corridor, a bird in flight and a skull. The door, door jamb, bird and skull are positioned at or in front of the holographic plane, while the remainder of the content is positioned behind the plane. One goal of this piece was to experiment with the outcome of fire effects in a digital hologram, which were achieved through particle and dynamic systems in Maya.
In addition to the 3d illusion and depth, the perspective of the corridor was artificially collapsed to increase the sense of scale. Other conventional depth cues, such as receding and scaled objects, were inspired by early temperas and frescos. For example, Presentation in the Temple, by Lorenzetti employs receding floor tiles to create the illusion of depth in a 2d medium.